Concepedia

Shahram Gilaninia

SG

22

Publications

492

Citations

15

H-Index

2011

Active since

Affiliations

Islamic Azad University Rasht Branch(Current)

Islamic Azad University, Tehran

Shahram Gilaninia is an author at Islamic Azad University Rasht Branch specializing in management, business, and marketing.

Top concepts

BusinessManagementMarketingCustomer SatisfactionConsumer ResearchMarketing StrategyOrganizational BehaviorService QualityStrategic ManagementOrganizational Communication

Publications per year

2011–2023

22

Publications

22

The Role of Relationship Marketing in Customer Orientation Process in the Banking Industry with focus on Loyalty (Case Study: Banking Industry of Iran)

Mohammad Taleghani, Shahram Gilaninia, Seyyed Javad Mousavian · 2011 · 71 citations

Customer Experience, Relationship Marketing, Customer Satisfaction +13

THE IMPACT OF SERVICE QUALITY ON CUSTOMER SATISFACTION

Shahram Gilaninia, Mohmmad Taleghani, Mohammad Reza Khorshidi Talemi · 2013 · 40 citations

Total Quality Management, Customer Satisfaction, Factor Satisfaction +11

A Study of Factors Influencing Positive Word of Mouth in the Iranian Banking Industry

Hamidreza Alipour Shirsavar, Shahram Gilaninia, Amin Mohammadi Almani · 2012 · 39 citations

Marketing, Customer Satisfaction, Relationship Marketing +15

Marketing Mix And Consumer Behavior

Shahram Gilaninia, Mohammad Taleghani, Nadia Azizi · Kuwait Chapter of Arabian Journal of Business and Management Review · 2013 · 34 citations

Consumer Study, Consumer Research, Marketing Manager +16

The Role of Small and Medium - Sized Enterprises in Development

Mahshid Noorali, Shahram Gilaninia · Nigerian Chapter of Arabian Journal of Business and Management Review · 2017 · 27 citations

Small And Medium Enterprises, Sized Enterprises, Management +5

Rows per page

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