Statistics
Publications
1
Citations
31
H-Index
1
Active since
2016
Kuan-Thye Chan is an author specializing in consumer involvement, consumer theory, and cross-cultural consumer behavior.
Publications per year
2016–2016
1
1
Green Advertising Appeal and Consumer Purchase Intention
Siohong Tih, Kuan-Thye Chan, Amin Ansary et al. · Jurnal Pengurusan · 2016 · 31 citations
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