Concepedia

Nai‐Chang Cheng

NC

6

Publications

520

Citations

6

H-Index

2010

Active since

Affiliations

National Cheng Kung University(Current)

Nai‐Chang Cheng is an author at National Cheng Kung University specializing in management, communication, and business.

Top concepts

ManagementBusinessCommunicationArtsKnowledge ManagementInformation ManagementTrustMarketingMedia MarketingSocial Computing

Publications per year

2010–2013

6

Publications

6

Understanding online group buying intention: the roles of sense of virtual community and technology acceptance factors

Ming‐Tien Tsai, Nai‐Chang Cheng, Kun‐Shiang Chen · Total Quality Management & Business Excellence · 2011 · 131 citations

Customer Satisfaction, Innovation Adoption, Digital Marketing +25

Understanding knowledge sharing between IT professionals – an integration of social cognitive and social exchange theory

Ming‐Tien Tsai, Nai‐Chang Cheng · Behaviour and Information Technology · 2011 · 106 citations

Organizational Characteristic, Information Sharing, Knowledge Intensive Workers +20

Programmer perceptions of knowledge-sharing behavior under social cognitive theory

Ming‐Ten Tsai, Nai‐Chang Cheng · Expert Systems with Applications · 2010 · 84 citations

Knowledge Exchange, Organizational Communication, Knowledge Sharing +8

A study of the social networking website service in digital content industries: The Facebook case in Taiwan

Tse‐Ping Dong, Nai‐Chang Cheng, Yenchun Jim Wu · Computers in Human Behavior · 2013 · 84 citations

Digital Content Industries, Social Media, Social Networks +12

Predicting intention to purchase on group buying website in Taiwan

Shu‐Yun Cheng, Ming‐Tien Tsai, Nai‐Chang Cheng et al. · Online Information Review · 2012 · 69 citations

Marketing Analytics, Customer Satisfaction, Behavioral Decision Making +17

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