Concepedia

Author

Xin Yi Chan

Universiti Malaysia Kelantan

Also Known As

Xin Yi Chan

2

Publications

44

Citations

2

H-Index

17

Concepts

All Affiliations

Universiti Malaysia Kelantan
XY

About

Xin Yi Chan is an author at Universiti Malaysia Kelantan specializing in marketing strategy, purchase intention, and interactive marketing.

Top Concepts

#ConceptH-IndexPublicationsCitations

1

Management

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2

Public Health

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1

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3

Communication

1

1

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4

Marketing

1

1

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5

Consumer Behavior

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1

40

Xin Yi Chan

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1

Publications

40

Citations

1

H-Index

YearCitations

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