Lai Soon Wong

Statistics

Publications

Citations

339

H-Index

Active since

2016

Affiliations

Universiti Tunku Abdul Rahman(Current)

Lai Soon Wong is an author at Universiti Tunku Abdul Rahman specializing in relationship marketing, environmental sustainability, and sustainable business practices.

ORCID

Publications per year

2016–2018

Publications

An empirical investigation of green initiatives and environmental sustainability for manufacturing SMEs

Peter Yacob, Lai Soon Wong, Saw Chin Khor · Journal of Manufacturing Technology Management · 2018 · 233 citations

Management, Environmental Management, Sustainability Management +10

Determinants of Mobile Commerce Customer Loyalty in Malaysia

Weng Onn Lee, Lai Soon Wong · Procedia - Social and Behavioral Sciences · 2016 · 106 citations · Full text

Business, Marketing, Marketing Management +17

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