Concepedia

John Bustard

JB

Statistics

Publications

5

Citations

163

H-Index

5

Active since

2018

Affiliations

University of Ulster(Current)

John Bustard is an author at University of Ulster specializing in social computing, social media, and communication.

Top concepts

Social MediaCommunicationSocial ComputingArtsTourismBusinessMarketingJournalismManagementEngineering

Publications per year

2018–2024

5

Publications

5

The emerging smart event experience: an interpretative phenomenological analysis

John Bustard, Peter Bolan, Adrian Devine et al. · Tourism Review · 2018 · 69 citations · Full text

Engineering, Emerging Media, Digital Marketing +24

From WOM to aWOM – the evolution of unpaid influence: a perspective article

Nigel Williams, Nicole Ferdinand, John Bustard · Tourism Review · 2019 · 43 citations · Full text

Artificial Intelligence, Chatbot, Business Intelligence +24

The dilemmas around digital citizenship in a post-Brexit and post-pandemic Northern Ireland: towards an algorithmic nation?

Igor Calzada, John Bustard · Citizenship Studies · 2022 · 23 citations · Full text

Design Thinking Innovation Within the Quadruple Helix Approach: a Proposed Framework to Enhance Student Engagement Through Active Learning in Digital Marketing Pedagogy

John Bustard, Daniel Hsiang Hsu, Rachael Fergie · Journal of the Knowledge Economy · 2022 · 15 citations · Full text

Learning from artificial intelligence researchers about international business implications

Vanessa Ratten, Rakibul Hasan, Deepak Kumar et al. · Thunderbird International Business Review · 2024 · 13 citations · Full text

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