Concepedia
Statistics
Publications
3
Citations
89
H-Index
Active since
2010
Affiliations
Mutah University(Current)
German Jordanian University
Samer M. Al‐Mohammad is an author at Mutah University specializing in business, digital marketing, and marketing strategy.
Top concepts
BusinessMarketingManagementDigital MarketingMarketing StrategyCustomer SatisfactionArtsEducationE-learningMedia Policy
Publications per year
2010–2015
The effect of marketing knowledge management on organizational performance
Mamoun N. Akroush, Samer M. Al‐Mohammad · International Journal of Emerging Markets · 2010 · 44 citations
Customer Satisfaction, Relationship Marketing, Financial Performances +15
An empirical model of customer loyalty in the Jordanian Mobile Telecommunications Market
Mamoun N. Akroush, Samer M. Al‐Mohammad, Majdy I. Zuriekat et al. · International Journal of Mobile Communications · 2011 · 30 citations
Customer Satisfaction, Mobile Marketing, Empirical Model +14
The Potential for Facebook Application in Undergraduate Learning: A Study of Jordanian Students
Ayman Alarabiat, Samer M. Al‐Mohammad · Interdisciplinary Journal of Information Knowledge and Management · 2015 · 15 citations · Full text
Jordanian Students, Digital Marketing, Online Communication +28
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