Nyoman Sri Subawa

The practices of virtual reality marketing in the tourism sector, a case study of Bali, Indonesia

Nyoman Sri Subawa, Ni Wayan Widhiasthini, I Putu Astawa et al. · Current Issues in Tourism · 2021 · 85 citations

The effect of experiential marketing, social media marketing, and brand trust on repurchase intention in Ovo applications

Nyoman Sri Subawa · International Research Journal of Management IT and Social Sciences · 2020 · 39 citations · Full text

Customer Satisfaction, Digital Marketing, Consumer Research +16

Hedonism on the behavior of consumer society as a global cultural transformation

Nyoman Sri Subawa, Ni Wayan Widhiasthini, Putu Ayu Titha Paramita Pika et al. · International Research Journal of Management IT and Social Sciences · 2020 · 22 citations · Full text

Consumerism Behavior, Cultural Consumption, Hedonic Desires +21

An Empirical Study of E-Marketplace Acceptance in MSMEs under the Constructs of Effort Expectancy, Social Influence and Facilitating Condition Factors

Nyoman Sri Subawa, Ni Wayan Widhiasthini, Caren Angellina Mimaki · 2020 · 17 citations

Customer Satisfaction, Behavioral Intention, Engineering +19

Differences of Gender Perception in Adopting Cashless Transaction Using Technology Acceptance Model

Nyoman Sri Subawa, Ni Komang Arista Dewi, Adie Wahyudi Oktavia Gama · Journal of Asian Finance Economics and Business · 2021 · 15 citations · Full text

Customer Satisfaction, Gender Identity, Technology Acceptance Model +9