Miguel Godinho de Matos

Consumer Consent and Firm Targeting After GDPR: The Case of a Large Telecom Provider

Miguel Godinho de Matos, Idris Adjerid · Management Science · 2021 · 100 citations

Engineering, Information Security, Consumer Research +27

Peer Influence in the Diffusion of iPhone 3G over a Large Social Network1

Miguel Godinho de Matos, Pedro Ferreira, David Krackhardt · MIS Quarterly · 2014 · 77 citations · Full text

Estimating Spatial Probit Models in R

Stefan Wilhelm, Miguel Godinho de Matos · The R Journal · 2013 · 64 citations · Full text

The Effect of Subscription Video-on-Demand on Piracy: Evidence from a Household-Level Randomized Experiment

Miguel Godinho de Matos, Pedro Ferreira, Michael D. Smith · Management Science · 2017 · 50 citations · Full text

Digital Marketing, Subscription Video-on-demand, Consumer Research +21

Target the Ego or Target the Group: Evidence from a Randomized Experiment in Proactive Churn Management

Miguel Godinho de Matos, Pedro Ferreira, Rodrigo Belo · Marketing Science · 2018 · 35 citations · Full text

Social Network Information, Behavioral Decision Making, Digital Marketing +30