R. J. LENAHAN is an author at Cornell University specializing in communication, health sciences, and consumer behavior.
Top concepts
HealthMarketingNutritionManagementAdvertisingFood LabelsFood PolicyFood SafetyCommunicationFood Marketing
Publications per year
1973–1973
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Consumer Reaction to Nutritional Labels on Food Products
R. J. LENAHAN, Joseph Thomas, D. A. TAYLOR et al. · Journal of Consumer Affairs · 1973 · 63 citations
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