Muhammad Farrukh Shahzad

What Factors Affect the Entrepreneurial Intention to Start-Ups? The Role of Entrepreneurial Skills, Propensity to Take Risks, and Innovativeness in Open Business Models

Muhammad Farrukh Shahzad, Kanwal Iqbal Khan, Saima Saleem et al. · Journal of Open Innovation Technology Market and Complexity · 2021 · 181 citations · Full text

ChatGPT awareness, acceptance, and adoption in higher education: the role of trust as a cornerstone

Muhammad Farrukh Shahzad, Shuo Xu, Iqra Javed · International Journal of Educational Technology in Higher Education · 2024 · 152 citations · Full text

Artificial intelligence and social media on academic performance and mental well-being: Student perceptions of positive impact in the age of smart learning

Muhammad Farrukh Shahzad, Shuo Xu, Weng Marc Lim et al. · Heliyon · 2024 · 118 citations · Full text

Assessing the impact of AI-chatbot service quality on user e-brand loyalty through chatbot user trust, experience and electronic word of mouth

Muhammad Farrukh Shahzad, Shuo Xu, Xin An et al. · Journal of Retailing and Consumer Services · 2024 · 107 citations

Trust Metric, Customer Satisfaction, User Perception +15

Exploring the impact of generative AI-based technologies on learning performance through self-efficacy, fairness & ethics, creativity, and trust in higher education

Muhammad Farrukh Shahzad, Shuo Xu, Hira Zahid · Education and Information Technologies · 2024 · 107 citations

Generative Ai-based Technologies, Stem Education, Innovative Education +7