Concepedia

Ron Kahan

RK

Statistics

Publications

1

Citations

98

H-Index

1

Active since

1998

Ron Kahan is an author specializing in behavioral data analysis, customer base analysis, and rfm analysis.

Publications per year

1998–1998

1

Publications

1

Using database marketing techniques to enhance your one‐to‐one marketing initiatives

Ron Kahan · Journal of Consumer Marketing · 1998 · 98 citations

Business, Marketing, Marketing Management +13

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