Concepedia
Statistics
Publications
9
Citations
633
H-Index
Active since
2012
Affiliations
University of Molise(Current)
University of Calabria
Loredana Di Pietro is an author at University of Molise specializing in management, marketing, and business.
Top concepts
BusinessMarketingManagementSocial MediaTourismCommunicationMedia MarketingSocial InfluenceConsumer BehaviorDestination Marketing
Publications per year
2012–2014
Social network for the choice of tourist destination: attitude and behavioural intention
Loredana Di Pietro, Francesca Di Virgilio, Eleonora Pantano · Journal of Hospitality and Tourism Technology · 2012 · 220 citations
Tourism Supply, Digital Marketing, Social Influence +25
Understanding Consumer’s Acceptance of Technology-Based Innovations in Retailing
Eleonora Pantano, Loredana Di Pietro · Journal of technology management & innovation · 2012 · 139 citations · Full text
An empirical investigation of social network influence on consumer purchasing decision: The case of Facebook
Loredana Di Pietro, Eleonora Pantano · Journal of Direct Data and Digital Marketing Practice · 2012 · 98 citations · Full text
Online Customer Behavior, Buying Behavior, Social Media +13
From e‐tourism to f‐tourism: emerging issues from negative tourists' online reviews
Eleonora Pantano, Loredana Di Pietro · Journal of Hospitality and Tourism Technology · 2013 · 73 citations
Tourism Management, Tourism Supply, International Tourism +16
Frontline employees׳ attitudes towards self-service technologies: Threats or opportunity for job performance?
Loredana Di Pietro, Eleonora Pantano, Francesca Di Virgilio · Journal of Retailing and Consumer Services · 2014 · 36 citations
Self-service Technology, Employee Attitude, Organizational Communication +9
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