Concepedia

Marilé Pretel Jiménez

MP

Statistics

Publications

2

Citations

25

H-Index

2

Active since

2022

Affiliations

Universidad San Pablo CEU(Current)

Marilé Pretel Jiménez is an author at Universidad San Pablo CEU specializing in consumer research, social impact, and social innovation.

ORCID

Top concepts

Publications per year

2022–2024

2

Publications

2

E-Commerce, social media and Social Inclusion: A Typology of Users Over 60 Years of Age in Spain

Mónica Viñarás Abad, Marilé Pretel Jiménez, Carlos Quesada · Communication & Society · 2022 · 15 citations · Full text

, , +23

The Influence of Artificial Intelligence on Generation Z’s Online Fashion Purchase Intention

Carmen Ruiz, Marilé Pretel Jiménez, Josep Lluís del Olmo Arriaga et al. · Journal of theoretical and applied electronic commerce research · 2024 · 10 citations · Full text

1–2 of 2