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G. C. Mesike

GC

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Publications

2

Citations

37

H-Index

2

Active since

2012

Affiliations

University of Lagos(Current)

G. C. Mesike is an author at University of Lagos specializing in customer satisfaction, management, and marketing.

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Publications per year

2012–2012

2

Publications

2

Discriminant Analysis of Factors Affecting Telecoms Customer Churn

B. E. A. Oghojafor, G. C. Mesike, Rasaki Bakarea et al. · International Journal of Business Administration · 2012 · 22 citations · Full text

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Modelling telecom customer attrition using logistic regression

B. E. A. Oghojafor, G. C. Mesike, C. I Omoera et al. · African Journal of Marketing Management · 2012 · 15 citations · Full text

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