Concepedia

Maggie Harrigan

MH

1

Publications

139

Citations

1

H-Index

2021

Active since

Affiliations

Queensland University of Technology(Current)

Maggie Harrigan is an author at Queensland University of Technology specializing in interactive marketing, brand development, and customer satisfaction.

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Publications per year

2021–2021

1

Publications

1

How trust leads to online purchase intention founded in perceived usefulness and peer communication

Maggie Harrigan, Kim Feddema, Shasha Wang et al. · Journal of Consumer Behaviour · 2021 · 139 citations

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