Concepedia

Mulatu Tilahun Gelaw

MT

Statistics

Publications

2

Citations

35

H-Index

2

Active since

2023

Affiliations

Addis Ababa University(Current)

Mulatu Tilahun Gelaw is an author at Addis Ababa University specializing in digital marketing, consumer behavior, and e-commerce marketing.

Publications per year

2023–2023

2

Publications

2

Determinants of consumers’ purchase intention on digital business model platform: evidence from Ethiopia using partial least square structural equation model (PLS-SEM) technique

Mulatu Tilahun Gelaw, Eshetie Berhan, Gezahegn Tesfaye · Journal of Innovation and Entrepreneurship · 2023 · 22 citations · Full text

Business, Marketing, Marketing Management +16

Assessment of critical success factors, barriers and initiatives of total productive maintenance (TPM) in selected Ethiopian manufacturing industries

Mulatu Tilahun Gelaw, Daniel Kitaw Azene, Eshetie Berhan · Journal of Quality in Maintenance Engineering · 2023 · 13 citations

Engineering, Industrial Engineering, Manufacturing Engineering +12

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