Concepedia

Krisztián Szűcs

KS

Statistics

Publications

2

Citations

51

H-Index

2

Active since

2016

Affiliations

University of Pecs(Current)

Corvinus University of Budapest

Krisztián Szűcs is an author at University of Pecs specializing in interactive marketing, consumer behavior, and management.

Top concepts

BusinessMarketingManagementService QualityConsumer BehaviorConsumer ResearchDigital MarketingPurchase IntentionCustomer SatisfactionInteractive Marketing

Publications per year

2016–2017

2

Publications

2

Measuring quality perception in electronic commerce

Ildikó Kemény, Judit Simon, Ákos Nagy et al. · Industrial Management & Data Systems · 2016 · 32 citations

Total Quality Management, Customer Satisfaction, Digital Marketing +18

Are opinion leaders more satisfied? Results of a SEM model about the relationship between opinion leadership and online customer satisfaction

Ákos Nagy, Ildikó Kemény, Krisztián Szűcs et al. · Society and Economy · 2017 · 19 citations

Online Customer Satisfaction, Customer Satisfaction, Customer Experience +24

1–2 of 2