Concepedia

JANIS SCHIMMEL

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Publications

1

Citations

25

H-Index

1

Active since

1998

Affiliations

Eastern Illinois University(Current)

JANIS SCHIMMEL is an author at Eastern Illinois University specializing in consumer behavior, management, and behavioral sciences.

Top concepts

FashionMarketingManagementBrand AwarenessConsumer BehaviorConsumer ResearchBehavioral ScienceInteractive MarketingConsumer Decision Making

Publications per year

1998–1998

1

Publications

1

Tween consumers: catalog clothing purchase behavior.

Lee Simpson, Sara U. Douglas, JANIS SCHIMMEL · PubMed · 1998 · 25 citations

Behavioral Sciences, Consumer Decision Making, Consumer Study +13

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