Concepedia

Author

Kevin Sheriff

Nelson Marlborough Institute of Technology

Also Known As

Kevin Sheriff

1

Publications

30

Citations

1

H-Index

6

Concepts

All Affiliations

Nelson Marlborough Institute of Technology
KS

About

Kevin Sheriff is an author at Nelson Marlborough Institute of Technology specializing in consumer research, interactive marketing, and communication.

Top Concepts

#ConceptH-IndexPublicationsCitations

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Management

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Communication

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Marketing

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4

Consumer Behavior

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Consumer Research

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Kevin Sheriff

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1

Publications

30

Citations

1

H-Index

YearCitations

Conceptualising and measuring consumer authenticity online

Robert A. Davis, Kevin Sheriff, Kim Owen

Journal of Retailing and Consumer Services

2018

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