Concepedia

Ya‐Yueh Shih

YS

Statistics

Publications

14

Citations

2K

H-Index

13

Active since

2003

Affiliations

Minghsin University of Science and Technology(Current)

National Yang Ming Chiao Tung University

National Yunlin University of Science and Technology

Chung Hua University

National Chiayi University

Ya‐Yueh Shih is an author at Minghsin University of Science and Technology specializing in business, marketing management, and marketing.

Publications per year

2003–2012

14

Publications

14

The use of a decomposed theory of planned behavior to study Internet banking in Taiwan

Ya‐Yueh Shih, Kwoting Fang · Internet Research · 2004 · 912 citations

Business, Information Systems, Management Information Systems +16

Integrating AHP and data mining for product recommendation based on customer lifetime value

Duen‐Ren Liu, Ya‐Yueh Shih · Information & Management · 2004 · 349 citations

Computing, Marketing, Marketing Management +15

Hybrid approaches to product recommendation based on customer lifetime value and purchase preferences

Duen‐Ren Liu, Ya‐Yueh Shih · Journal of Systems and Software · 2004 · 162 citations

Computing, Marketing, Marketing Management +16

Effects of network quality attributes on customer adoption intentions of Internet Banking

Ya‐Yueh Shih, Kwoting Fang · Total Quality Management & Business Excellence · 2005 · 119 citations

Business, Information Systems, Management Information Systems +15

The study of behavioral intention for mobile commerce: via integrated model of TAM and TTF

Ya‐Yueh Shih, Chi‐Yuan Chen · Quality & Quantity · 2011 · 106 citations

Business, Information Systems, Management Information Systems +13

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