Mst Farjana Rahman

Examining the impact of QR codes on purchase intention and customer satisfaction on the basis of perceived flow

Md Shamim Hossain, Xiaoyan Zhou, Mst Farjana Rahman · International Journal of Engineering Business Management · 2018 · 97 citations · Full text

Customer Experience, Customer Satisfaction, Digital Marketing +19

Detection of potential customers’ empathy behavior towards customers' reviews

Md Shamim Hossain, Mst Farjana Rahman · Journal of Retailing and Consumer Services · 2021 · 80 citations

Customer Experience, Customer Satisfaction, Customer Review +8

Emotional and the normative aspects of customers’ reviews

Yana Pashchenko, Mst Farjana Rahman, Md Shamim Hossain et al. · Journal of Retailing and Consumer Services · 2022 · 64 citations

Customer Satisfaction, Customer Review, Normative Aspects +5

Customer sentiment analysis and prediction of halal restaurants using machine learning approaches

Md Shamim Hossain, Mst Farjana Rahman, Md. Kutub Uddin et al. · Journal of Islamic marketing · 2022 · 50 citations

Marketing Analytics, Customer Satisfaction, Customer Experience +25

Customer Sentiment Analysis and Prediction of Insurance Products’ Reviews Using Machine Learning Approaches

Md Shamim Hossain, Mst Farjana Rahman · FIIB Business Review · 2022 · 48 citations

Engineering, Machine Learning, Business Analytics +20