Statistics
Publications
11
Citations
172
H-Index
10
Active since
2006
Affiliations
Xiaofen Ji is an author at Zhejiang Sci-Tech University specializing in marketing, business, and marketing management.
Publications per year
2006–2024
11
11
Greenwash, moral decoupling, and brand loyalty
Zengrui Xiao, Ying Wang, Xiaofen Ji et al. · Social Behavior and Personality An International Journal · 2021 · 16 citations · Full text
Online Visual Merchandising of Apparel E-retailers
Xiaofen Ji, Chen Pang · 2006 · 14 citations
Business, Information Systems, Management Information Systems +15
Bibliometrics of Social Media Marketing: The Development Status and Quantitative Analysis
Chen Pang, Xinru Wu, Xiaofen Ji et al. · 2020 · 14 citations
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