Concepedia

Bessie Chong

BC

3

Publications

111

Citations

3

H-Index

2003

Active since

Affiliations

City University of Hong Kong(Current)

Bessie Chong is an author at City University of Hong Kong specializing in management, user experience, and education.

Top concepts

ManagementTrustCultureBusinessEducationMarketingE-learningTechnologySocial SciencesUser Experience

Publications per year

2003–2004

3

Publications

3

Asymmetrical impact of trustworthiness attributes on trust, perceived value and purchase intention

Bessie Chong, Zhilin Yang, Michael C. S. Wong · 2003 · 86 citations

Customer Satisfaction, Behavioral Decision Making, Trustworthiness Attributes +22

Adoption of e-learning for work-based training: an exploratory study of the Hong Kong apparel industry

Bessie Chong, Maris G. Martinsons, Michael Wong · International Journal of Innovation and Learning · 2004 · 13 citations

Work-based Training, Exploratory Study, Learning Management System +14

Why Culture Matters for the Formation of Consumer Trust? A Conceptual Study of Barriers for Realizing Real Global Exchange in Hong Kong

Bessie Chong · Asia Pacific Management Review · 2003 · 12 citations

Rows per page

1–3 of 3