Concepedia

Muniaty Aisyah

MA

8

Publications

228

Citations

8

H-Index

2015

Active since

Affiliations

Syarif Hidayatullah State Islamic University Jakarta(Current)

Muniaty Aisyah is an author at Syarif Hidayatullah State Islamic University Jakarta specializing in management, marketing, and consumer research.

Top concepts

MarketingManagementConsumer ResearchBusinessConsumer BehaviorCustomer SatisfactionConsumer Decision MakingEconomicsAdvertisingCommunication

Publications per year

2015–2023

8

Publications

8

Islamic Bank Service Quality and Its Impact on Indonesian Customers’ Satisfaction and Loyalty

Muniaty Aisyah · Al-Iqtishad Journal of Islamic Economics · 2018 · 88 citations · Full text

Consumer Demand on Halal Cosmetics and Personal Care Products in Indonesia

Muniaty Aisyah · Al-Iqtishad Journal of Islamic Economics · 2016 · 52 citations · Full text

THE INFLUENCE OF RELIGIOUS BEHAVIOR ON CONSUMERS’ INTENTION TO PURCHASE HALAL-LABELED PRODUCTS

Muniaty Aisyah · Business and Entrepreneurial Review (BER) · 2016 · 35 citations · Full text

Consumer Uncertainty, Behavioral Decision Making, Consumer Study +16

The E-Marketing Mix Strategy of Tokopedia Salam during the Covid-19 Pandemic

Muhammad Mishbakhudin, Muniaty Aisyah · International Research Journal of Business Studies · 2021 · 12 citations · Full text

Marketing Analytics, Customer Satisfaction, Digital Marketing +24

The impact of a regional brand ambassador and social media advertising on brand trust and brand loyalty of Lazada in Indonesia

Muniaty Aisyah · International Journal of Data and Network Science · 2023 · 11 citations · Full text

Rows per page

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