Alba‐María Martínez‐Sala

Author

Also Known As

A. Martínez-Sala, ALBA MARÍA MARTÍNEZ-SALA, AM Martínez-Sala, Alba María Martínez Sala, Alba María Martínez-Sala, Alba-María Martinez-Sala, Alba-María Martínez-Sala, Alba-María Martínez-sala, Alba‐María Martínez‐Sala, Concepción Campillo Alhama

Publications

575

Citations

H-Index

Concepts

All Affiliations

University of Alicante

About

Alba‐María Martínez‐Sala is an author at University of Alicante specializing in communication, arts, and management.

Top Concepts

#	Concept	H-Index	Publications	Citations
1	Arts	4	4	115
2	Management	4	4	170
3	Business	3	3	135
4	Education	1	1	39
5	Engineering	1	1	27

Alba‐María Martínez‐Sala

Publications

236

Citations

H-Index

Page 1

	Year	Citations
User Usable Experience: A three-dimensional approach on usability in tourism websites and a model for its evaluation Alba‐María Martínez‐Sala, Juan Monserrat‐Gauchi, Dolores Alemany-Martínez Tourism Management Perspectives Customer SatisfactionUsability EngineeringUser Usable ExperienceInteractive MarketingVirtual Reality	2019	64
ICT and the Sustainability of World Heritage Sites. Analysis of Senior Citizens’ Use of Tourism Apps Irene Ramos Soler, Alba‐María Martínez‐Sala, Concepción Campillo Alhama Sustainability Customer SatisfactionTourism ManagementTourism SupplyDigital MarketingCultural Heritage	2019	57
Tourism and ICT. Bibliometric Study on Digital Literacy in Higher Education David Caldevilla Domínguez, Alba‐María Martínez‐Sala, Almudena Barrientos–Báez Education Sciences Digital LiteracyInformation LiteracyScientific ProductionWeb LiteracyCommunication Technology	2021	39
Fashion industry's environmental policy: Social media and corporate website as vehicles for communicating corporate social responsibility Mari Carmen Quiles-Soler, Alba‐María Martínez‐Sala, Juan Monserrat‐Gauchi Corporate Social Responsibility and Environmental Management Socially Responsible ProductSocial Medium MonitoringFashion IndustrySustainable DevelopmentBrand Strategy	2022	35
Artificial intelligence (AI) applied to informative documentation and journalistic sports writing. The case of BeSoccer Jesús Segarra‐Saavedra, F. Javier Cristófol, Alba‐María Martínez‐Sala Doxa Comunicación Revista interdisciplinar de estudios de comunicación y ciencias sociales Artificial IntelligenceCitizen JournalismEngineeringBusiness IntelligenceInformative Documentation	2019	27
Corporate Social Responsibility in the restaurant and fast food industry: a study of communication on healthy eating through social networks Alba‐María Martínez‐Sala, Mari Carmen Quiles-Soler, Juan Monserrat‐Gauchi Interface - Comunicação Saúde Educação Socially Responsible ProductSocial Medium MonitoringSocial MarketingConsumer ResearchCsr Actions	2021	14

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