Concepedia

Abubaker Shaouf

AS

Statistics

Publications

2

Citations

302

H-Index

2

Active since

2016

Affiliations

Zintan University(Current)

Abubaker Shaouf is an author at Zintan University specializing in purchase intention analysis, digital advertising, and advertising psychology.

Publications per year

2016–2018

2

Publications

2

The effect of web advertising visual design on online purchase intention: An examination across gender

Abubaker Shaouf, Kevin Lü, Xiaoying Li · Computers in Human Behavior · 2016 · 289 citations · Full text

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Revising the Effects of Online Advertising Attributes on Consumer Processing and Response

Abubaker Shaouf · International Journal of Marketing Studies · 2018 · 13 citations · Full text

, , +17

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