Concepedia

Markus Günther

MG

22

Publications

715

Citations

15

H-Index

2006

Active since

Affiliations

Bielefeld University(Current)

University of Vienna

Graz University of Technology

Vienna University of Economics and Business

University of Manchester

Markus Günther is an author at Bielefeld University specializing in engineering, business, and systems engineering.

Top concepts

EngineeringBusinessCivil EngineeringSystems EngineeringManagementMarketingTechnologyMaterial ScienceTechnology TransferEnvironmental Engineering

Publications per year

2006–2021

22

Publications

22

Innovation diffusion of repeat purchase products in a competitive market: An agent-based simulation approach

Christian Stummer, Elmar Kiesling, Markus Günther et al. · European Journal of Operational Research · 2015 · 139 citations

Marketing, Interactive Marketing, Management +12

An agent-based simulation approach for the new product diffusion of a novel biomass fuel

Markus Günther, Christian Stummer, Lea M. Wakolbinger et al. · Journal of the Operational Research Society · 2010 · 62 citations

Stimulating academic patenting in a university ecosystem: an agent-based simulation approach

Sabrina Backs, Markus Günther, Christian Stummer · The Journal of Technology Transfer · 2018 · 59 citations

Patent Pool, Patent Drafting, Research Commercialization +13

Home charging and electric vehicle diffusion: Agent-based simulation using choice-based conjoint data

Marvin Klein, Lars Lüpke, Markus Günther · Transportation Research Part D Transport and Environment · 2020 · 56 citations

Electrical Engineering, Engineering, Smart Grid +8

Portfolio selection under strict uncertainty: A multi-criteria methodology and its application to the Frankfurt and Vienna Stock Exchanges

Enrique Ballestero, Markus Günther, David Plà-Santamaria et al. · European Journal of Operational Research · 2006 · 53 citations

Portfolio Optimization, Asset Pricing, Portfolio Selection +11

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