Concepedia

Rafael Guerrero Rodríguez

RG

5

Publications

123

Citations

5

H-Index

2020

Active since

Affiliations

Universidad de Guanajuato(Current)

Mathematics Research Center

Centro de Investigación Científica y de Educación Superior de Ensenada

Centro de Investigación en Materiales Avanzados

Secretaría de Ciencia, Humanidades, Tecnología e Innovación

Rafael Guerrero Rodríguez is an author at Universidad de Guanajuato specializing in destination marketing, management, and marketing.

Top concepts

MarketingManagementDestination MarketingArtsTourismBusinessJournalismAdvertisingLinguisticsText Mining

Publications per year

2020–2024

5

Publications

5

Experimental investigation of the impact of a destination promotional video with physiological and self-reported measures

Rafael Guerrero Rodríguez, Andrei Kirilenko · Tourism Management Perspectives · 2020 · 55 citations

Customer Satisfaction, Self-reported Measures, Destination Promotional Video +12

Studying Online Travel Reviews related to tourist attractions using NLP methods: the case of Guanajuato, Mexico

Rafael Guerrero Rodríguez, Miguel Á. Álvarez‐Carmona, Ramón Aranda et al. · Current Issues in Tourism · 2021 · 35 citations

Nlp Methods, Tourism Management, Tourist Experience +22

A comprehensive deep learning approach for topic discovering and sentiment analysis of textual information in tourism

Angel Díaz‐Pacheco, Rafael Guerrero Rodríguez, Miguel Á. Álvarez‐Carmona et al. · Journal of King Saud University - Computer and Information Sciences · 2023 · 12 citations · Full text

Quantifying differences between UGC and DMO’s image content on Instagram using deep learning

Angel Díaz‐Pacheco, Rafael Guerrero Rodríguez, Miguel Á. Álvarez‐Carmona et al. · Information Technology & Tourism · 2024 · 11 citations

Overview of Rest-Mex at IberLEF 2021: Recommendation System for Text Mexican Tourism

Miguel Á. Álvarez‐Carmona, Ramón Aranda, Samuel Arce-Cardenas et al. · 2021 · 10 citations · Full text

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