Statistics
Publications
16
Citations
1.3K
H-Index
14
Active since
1991
Affiliations
San Diego State University(Current)
Joel J. Davis is an author at San Diego State University specializing in marketing, advertising, and business.
Publications per year
1991–2012
16
16
Strategies for environmental advertising
Joel J. Davis · Journal of Consumer Marketing · 1993 · 274 citations
Consumer Response to Corporate Environmental Advertising
Joel J. Davis · Journal of Consumer Marketing · 1994 · 140 citations
Ethics and environmental marketing
Joel J. Davis · Journal of Business Ethics · 1992 · 114 citations
A Blueprint for Green Marketing
Joel J. Davis · Journal of Business Strategy · 1991 · 94 citations
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