Peter Markovıč

Size of Business Unit as a Factor Influencing Adoption of Digital Marketing: Empirical Analysis of SMEs Operating in the Central European Market

František Pollák, Peter Markovıč · Administrative Sciences · 2021 · 43 citations · Full text

Business, Marketing, Marketing Management +10

Financial Aspects of Sustainability: An Evidence from Slovak Companies

Lucia Maciková, Marián Smorada, Peter Dorčák et al. · Sustainability · 2018 · 32 citations · Full text

Business, Finance, Financial Management +17

Promotion of Electric Mobility in the European Union—Overview of Project PROMETEUS from the Perspective of Cohesion through Synergistic Cooperation on the Example of the Catching-Up Region

František Pollák, Josef Vodák, Jakub Soviar et al. · Sustainability · 2021 · 30 citations · Full text

Social Sciences, Environmental Policy, Transportation Planning +15

Return to the New Normal: Empirical Analysis of Changes in E-Consumer Behavior during the COVID-19 Pandemic

František Pollák, Peter Markovıč, Roman Vavrek et al. · Behavioral Sciences · 2022 · 28 citations · Full text

Business, Marketing, Marketing Management +15

Corporate Reputation of Family-Owned Businesses: Parent Companies vs. Their Brands

František Pollák, Peter Dorčák, Peter Markovıč · Information · 2021 · 19 citations · Full text

Business, Marketing, Marketing Management +17