Concepedia

Tzu-Ching Lai

TL

Statistics

Publications

5

Citations

180

H-Index

5

Active since

2013

Affiliations

National Kaohsiung University of Hospitality and Tourism(Current)

Tzu-Ching Lai is an author at National Kaohsiung University of Hospitality and Tourism specializing in marketing, tourism, and tourism marketing.

Publications per year

2013–2024

5

Publications

5

Celebrity Attachment and Behavioral Intentions: The Mediating Role of Place Attachment

Jehn‐Yih Wong, Tzu-Ching Lai · International Journal of Tourism Research · 2013 · 94 citations

Management, Marketing, Marketing Management +13

Wellness Tourism Enhances Elderly Life Satisfaction

Tangchung Kan, Edward C.S. Ku, Wilson C.W. Sun et al. · Journal of Quality Assurance in Hospitality & Tourism · 2022 · 37 citations

Management, Marketing, Tourism Management +17

Developing a Muslim tourism market: the perspective of travel agencies

Po-Yi Hsu, Edward C.S. Ku, Tzu-Ching Lai et al. · Journal of Hospitality and Tourism Insights · 2020 · 26 citations

Management, Marketing, Tourism Management +16

The Gorgeous Brand: Understanding Consumer’ Conspicuous Consumption for Luxury Tourism Products

Tzu-Ching Lai, Chia-Li Hsieh, Edward C.S. Ku · Journal of Tourism and Services · 2022 · 12 citations · Full text

Business, Marketing, Marketing Management +16

Elegant With Leisurely: Luxury Tourism Consumption and Brand Love

Edward C.S. Ku, Shu-Hua Wu, Tzu-Ching Lai · Journal of Hospitality & Tourism Research · 2024 · 11 citations

Business, Marketing, Marketing Management +17

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