Munawar Javed Ahmed is an author at Iqra University specializing in customer satisfaction, green marketing, and consumer research.
Top concepts
BusinessMarketingManagementGreen MarketingConsumer BehaviorConsumer ResearchPurchase IntentionCustomer Satisfaction
Publications per year
2021–2021
1
1
Factors Influencing Green Purchase Intention: Moderating Role of Green Brand Knowledge
Saeed Siyal, Munawar Javed Ahmed, Riaz Ahmad et al. · International Journal of Environmental Research and Public Health · 2021 · 52 citations · Full text
Green Brand Positioning, Customer Satisfaction, Green Marketing +15
Rows per page
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