Concepedia
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Publications
1
Citations
12
H-Index
Active since
2021
Akhila Challa is an author specializing in social computing, brand equity, and interactive marketing.
Top concepts
ArtsBrandingBusinessMarketingManagementAdvertisingBrand EquitySocial MediaCommunicationBrand Strategy
Publications per year
2021–2021
The Effectiveness of Instagram Content Marketing on Brand Building of a Company
Akhila Challa, Nilesh Anute · Journal of Sales Service and Marketing Research · 2021 · 12 citations
Social Medium Monitoring, Digital Marketing, Brand Strategy +27
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