Concepedia

CHESTER D. COOK

CD

1

Publications

991

Citations

1

H-Index

1977

Active since

Affiliations

University of North Texas(Current)

CHESTER D. COOK is an author at University of North Texas specializing in innovation, management, and communication.

Top concepts

BusinessMarketingInnovationManagementCommunicationSocial InfluenceConsumer ResearchSocial InnovationStrategic ManagementCustomer Satisfaction

Publications per year

1977–1977

1

Publications

1

SCALES FOR THE MEASUREMENT OF INNOVATIVENESS

H. Thomas Hurt, Katherine Joseph, CHESTER D. COOK · Human Communication Research · 1977 · 991 citations

Customer Satisfaction, User Perception, Innovation Study +14

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