Robert Rodes

Perceived Effectiveness of Antismoking Ads and Association with Quit Attempts Among Smokers: Evidence from the Tips From Former Smokers Campaign

Kevin Davis, Jennifer Duke, Paul Shafer et al. · Health Communication · 2016 · 91 citations · Full text

Public Health, Health Behavior, Health Promotion +17

Does Digital Video Advertising Increase Population-Level Reach of Multimedia Campaigns? Evidence From the 2013 Tips From Former Smokers Campaign

Kevin Davis, Paul Shafer, Robert Rodes et al. · Journal of Medical Internet Research · 2016 · 50 citations · Full text

Social Sciences, Health Behavior, Health Promotion +17

Impact of the Tips From Former Smokers Campaign on Population-Level Smoking Cessation, 2012–2015

Rebecca Murphy-Hoefer, Kevin Davis, Diane Beistle et al. · Preventing Chronic Disease · 2018 · 44 citations · Full text

Medicine, Chronic Disease Prevention, Health Promotion +15

Impact of a U.S. antismoking national media campaign on beliefs, cognitions and quit intentions

Jennifer Duke, Kevin Davis, Robert Alexander et al. · Health Education Research · 2015 · 43 citations · Full text

Public Health, Health Behavior, Health Promotion +17

Association Between the <i>Tips From Former Smokers</i> Campaign and Smoking Cessation Among Adults, United States, 2012–2018

Rebecca Murphy-Hoefer, Kevin Davis, Brian A. King et al. · Preventing Chronic Disease · 2020 · 43 citations · Full text

Public Health, Chronic Disease Prevention, Health Promotion +14