Ganga S. Dhanesh

Relationship management through social media influencers: Effects of followers’ awareness of paid endorsement

Ganga S. Dhanesh, Gaelle Duthler · Public Relations Review · 2019 · 363 citations

Influencer Studies, Relationship Marketing, Social Media +14

The role of corporate social responsibility (CSR) and internal CSR communication in predicting employee engagement: Perspectives from the United Arab Emirates (UAE)

Gaelle Duthler, Ganga S. Dhanesh · Public Relations Review · 2018 · 171 citations

Employee Involvement, Employee Attitude, United Arab Emirates +11

Putting engagement in its PRoper place: State of the field, definition and model of engagement in public relations

Ganga S. Dhanesh · Public Relations Review · 2017 · 131 citations

Public Involvement, Public Relations Models, Communication Study +12

Why Corporate Social Responsibility? An Analysis of Drivers of CSR in India

Ganga S. Dhanesh · Management Communication Quarterly · 2014 · 129 citations

Culture, Management, Business +13

CSR as Organization–Employee Relationship Management Strategy

Ganga S. Dhanesh · Management Communication Quarterly · 2014 · 118 citations

Employee Involvement, Relationship Management Strategy, Employee Relations +15