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Soraya Tsamara Adiba

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1

Publications

14

Citations

1

H-Index

2020

Active since

Affiliations

Jenderal Soedirman University(Current)

Soraya Tsamara Adiba is an author at Jenderal Soedirman University specializing in brand awareness, purchase intention, and consumer research.

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Publications per year

2020–2020

1

Publications

1

The Effect of Celebrity Endorsement on Brand Image in Determining Purchase Intention

Soraya Tsamara Adiba, Agus Suroso, Nur Choirul Afif · Journal of Accounting Business and Management (JABM) · 2020 · 14 citations · Full text

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