Concepedia

Beth Hoger

BH

2

Publications

38

Citations

2

H-Index

1999

Active since

Affiliations

Western Michigan University(Current)

Beth Hoger is an author at Western Michigan University specializing in communication, arts, and media marketing.

Top concepts

ArtsCommunicationMarketingManagementTechnologySocial MediaMedia MarketingContent AnalysisSocial ComputingSocial Marketing

Publications per year

1999–2014

2

Publications

2

Tools for Monitoring Social Media: A Marketing Research Project

Ann Veeck, Beth Hoger · Marketing Education Review · 2014 · 23 citations

Social Media, Social Medium Monitoring, Digital Marketing +13

Communication and Technology: Building Bridges across the Chasm

Alan Rea, Beth Hoger, Pam Rooney · Business Communication Quarterly · 1999 · 15 citations

Interpersonal Communication, Building Bridges, Organizational Communication +5

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