Concepedia

Chirag Malik

CM

5

Publications

102

Citations

5

H-Index

2017

Active since

Affiliations

ICFAI Business School(Current)

Chirag Malik is an author at ICFAI Business School specializing in business, customer satisfaction, and consumer behavior.

Top concepts

BusinessMarketingManagementGreen MarketingConsumer BehaviorConsumer ResearchCustomer SatisfactionEconomicsMarketing StrategyEnvironmental Policy

Publications per year

2017–2021

5

Publications

5

Consumer Environmental Attitude and Willingness to Purchase Environmentally Friendly Products: An SEM Approach

Chirag Malik, Neeraj Singhal · Vision The Journal of Business Perspective · 2017 · 53 citations

Customer Satisfaction, Socially Responsible Product, Green Marketing +23

Antecedents of consumer environmental attitude and intention to purchase green products: moderating role of perceived product necessity

Chirag Malik, Neeraj Singhal, Surendra N. Tiwari · International Journal of Environmental Technology and Management · 2017 · 18 citations

Green Products, Customer Satisfaction, Ethical Duties +15

Environmentally Conscious Consumers and Electric Vehicle Adoption Behaviour: Moderating Role of Perceived Economic Benefit

Chirag Malik, Sonali Yadav · Academy of Marketing Studies journal · 2021 · 11 citations

Customer Satisfaction, Green Marketing, Perceived Economic Benefit +25

Forecasting and asymmetric volatility modeling of sustainability indexes in India

Chirag Malik, Sonali Yadav · Corporate Governance and Sustainability Review · 2020 · 10 citations

Forecasting Methodology, Volatility Modeling, Engineering +16

Sustainability ratings and corporate control: Debacle of shareholder over stakeholder theory

Chirag Malik, Sonali Yadav · Corporate Ownership and Control · 2020 · 10 citations · Full text

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