5
Publications
135
Citations
5
H-Index
2013
Active since
Affiliations
Anna D’Annunzio is an author at Sapienza University of Rome specializing in marketing, management, and advertising.
Top concepts
MarketingManagementAdvertisingBusinessDigital MarketingInteractive MarketingEconomicsJournalismTelevisionSearch Costs
Publications per year
2013–2023
5
5
Ad Networks and Consumer Tracking
Anna D’Annunzio, Antonio Russo · Management Science · 2019 · 25 citations
Consumer Uncertainty, Digital Marketing, Targeted Advertising +16
Intermediaries in the Online Advertising Market
Anna D’Annunzio, Antonio Russo · Marketing Science · 2023 · 13 citations
Rows per page
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