Concepedia

Bibaswan Basu

BB

3

Publications

77

Citations

3

H-Index

2018

Active since

Affiliations

Indian Institute of Technology Delhi(Current)

Indian Institute of Management Kozhikode

Bibaswan Basu is an author at Indian Institute of Technology Delhi specializing in consumer engagement, digital marketing, and interactive marketing.

ORCID

Top concepts

Publications per year

2018–2024

3

Publications

3

What affects the promoting intention of mobile banking services? Insights from mining consumer reviews

Bibaswan Basu, M. P. Sebastian, Arpan Kumar Kar · Journal of Retailing and Consumer Services · 2024 · 53 citations

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Evaluation of postural, psychosocial stress and driver behaviour of motorbike riders in India

Koumi Dutta, Bibaswan Basu, Devashish Sen · Occupational Ergonomics · 2018 · 13 citations · Full text

, , +19

Beyond and beneath the Metaverse dazzle: The interplay of VR and blockchain-based social exchanges and affordances in determining NFT trading user experience

Bibaswan Basu, Subhadeep Mandal, Arpan Kumar Kar · Journal of Retailing and Consumer Services · 2024 · 11 citations

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