Concepedia

Arum Prasasti

AP

6

Publications

70

Citations

6

H-Index

2021

Active since

Affiliations

State University of Malang(Current)

Tun Hussein Onn University of Malaysia

Arum Prasasti is an author at State University of Malang specializing in technology, global health, and consumer research.

Top concepts

FintechBusinessEconomicsMarketingTechnologyGlobal HealthPublic HealthRisk ManagementConsumer ResearchBehavioral Decision Making

Publications per year

2021–2023

6

Publications

6

Interactive Learning Media for English Subjects Using AR-Based Mobile Applications

Wahyu Nur Hidayat, Tri Atmadji Sutikno, Hakkun Elmunsyah et al. · 2021 · 15 citations

Does Discount Matter in Indonesia e-Wallet Race? A Qualitative Study on Generation Z e-Wallet Preferences During Pandemics

Arum Prasasti, Fatwah Inna Aulisaina, Muhamad Arif Rahman Hakim · The Winners · 2021 · 13 citations · Full text

Behavioral Decision Making, Does Discount Matter, Consumer Research +18

User Experience Design of Augmented Reality-based Mobile Learning Media for English Subjects through User-Centered Design Approach

Wahyu Nur Hidayat, Tri Atmadji Sutikno, Hakkun Elmunsyah et al. · 2021 · 12 citations

Engage Your Customers During the Pandemic: The Impact of Social Media-Instagram Usage to Micro-Small Medium Enterprises (MSMEs) in Indonesia

Cesya Rizkika Parahiyanti, Arum Prasasti · International Journal of Multicultural and Multireligious Understanding · 2021 · 10 citations · Full text

Brand Trust Capacity in Mediating Social Media Marketing Activities and Purchase Intention: A Case of A Local Brand That Go-Global During Pandemic

Jenial Yusuf Ramadhani, Arum Prasasti · Indonesian Journal of Business and Entrepreneurship · 2023 · 10 citations · Full text

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