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Author

Waranuch Chotimapruek

National Cheng Kung University

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Waranuch Chotimapruek

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Publications

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Citations

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National Cheng Kung University
WC

About

Waranuch Chotimapruek is an author at National Cheng Kung University specializing in interactive marketing, advertising effectiveness, and social psychology.

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Business

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Management

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Social Sciences

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Marketing

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Psychology

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Waranuch Chotimapruek

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Publications

16

Citations

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H-Index

YearCitations

Investigating Female Costumer’s Impulse Buying in Facebook B2C Social Commerce: An Experimental Study

Victor Chen, Waranuch Chotimapruek, Quang-An Ha,

Contemporary Management Research

2021

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