Chris Wilkes

Statistics

Publications

Citations

116

H-Index

Active since

1995

Affiliations

San Jose State University(Current)

Chris Wilkes is an author at San Jose State University specializing in advertising, ethnicity in advertising, and ethnic representation in advertising.

Publications per year

1995–1998

Publications

Pro-Drinking Messages and Message Environments for Young Adults: The Case of Alcohol Industry Advertising in African American, Latino, and Native American Communities

Maria Luisa Alaniz, Chris Wilkes · Journal of Public Health Policy · 1998 · 83 citations

Social Sciences, Communication, Health Promotion +17

Reinterpreting Latino Culture in the Commodity Form: The Case of Alcohol Advertising in the Mexican American Community

Maria Luisa Alaniz, Chris Wilkes · Hispanic Journal of Behavioral Sciences · 1995 · 33 citations

Humanities, Cultural Studies, Sociology +17

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