Katja Haas is an author at Reutlingen University specializing in interactive marketing, data science, and knowledge discovery.
Top concepts
MarketingManagementData MiningEngineeringData ScienceComputer ScienceDigital MarketingBusiness AnalyticsKnowledge DiscoveryMarket Segmentation
Publications per year
2018–2018
1
1
Identifying E-Scooter Sharing Customer Segments Using Clustering
Jutta Degele, Anna Gorr, Katja Haas et al. · 2018 · 126 citations
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