Concepedia

Dennis Hummel

DH

4

Publications

82

Citations

4

H-Index

2017

Active since

Affiliations

Karlsruhe Institute of Technology(Current)

Dennis Hummel is an author at Karlsruhe Institute of Technology specializing in digital marketing, management, and social sciences.

Top concepts

ManagementSocial SciencesDigital MarketingDesignGenderCognitionEducationMarketingSociologyPersuasion

Publications per year

2017–2020

4

Publications

4

Who can be nudged? Examining nudging effectiveness in the context of need for cognition and need for uniqueness

Moritz Ingendahl, Dennis Hummel, Alexander Maedche et al. · Journal of Consumer Behaviour · 2020 · 45 citations · Full text

Consumer Uncertainty, Behavioral Decision Making, Digital Marketing +26

Improving Digital Nudging Using Attentive User Interfaces: Theory Development and Experiment Design

Dennis Hummel, Peyman Toreini, Alexander Maedche · Design Science Research in Information Systems and Technology · 2018 · 15 citations

Natural User Interface, Engineering, Digital Marketing +17

Reinforcing gender equality by analysing female teenagers' performances in coding activities

Bernadette Spieler, Dennis Hummel, Sinja Herbertz et al. · 2018 · 12 citations · Full text

Gendered Perception, App Pocket Code, Education +19

DESIGNING ADAPTIVE NUDGES FOR MULTI-CHANNEL CHOICES OF DIGITAL SERVICES: A LABORATORY EXPERIMENT DESIGN

Dennis Hummel, Silvia Schacht, Alexander Maedche · Journal of the Association for Information Systems · 2017 · 10 citations

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