Antonia Fels is an author at RWTH Aachen University specializing in interactive marketing, management, and marketing.
Top concepts
MarketingManagementConsumer ResearchCustomer SatisfactionInteractive MarketingDesignHealthBusinessTechnologySocial Media
Publications per year
2016–2017
3
3
A Game-Based Approach to Raise Quality Awareness in Ramp-Up Processes
Philipp Brauner, Ralf Philipsen, Antonia Fels et al. · Quality Management Journal · 2016 · 14 citations
Rows per page
1–3 of 3