Concepedia

Jenisha Gerard

JG

2

Publications

111

Citations

2

H-Index

2019

Active since

Affiliations

Washington State University(Current)

Jenisha Gerard is an author at Washington State University specializing in consumer decision making, purchase intention, and economics.

Top concepts

Publications per year

2019–2021

2

Publications

2

A study of U.S. consumers’ intention to purchase slow fashion apparel: understanding the key determinants

Ting Chi, Jenisha Gerard, Yuhfen Yu et al. · International Journal of Fashion Design Technology and Education · 2021 · 65 citations

Why U.S. Consumers Buy Sustainable Cotton Made Collegiate Apparel? A Study of the Key Determinants

Ting Chi, Jenisha Gerard, Alison Dephillips et al. · Sustainability · 2019 · 46 citations · Full text

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