Concepedia

Ziyan Zhen

ZZ

Statistics

Publications

2

Citations

74

H-Index

2

Active since

2020

Affiliations

Tianjin University of Finance and Economics(Current)

Tianjin University

Ziyan Zhen is an author at Tianjin University of Finance and Economics specializing in business, marketing, and luxury branding.

ORCID

Publications per year

2020–2021

2

Publications

2

Combating copycatting in the luxury market with fighter brands

Pengwen Hou, Ziyan Zhen, Hubert Pun · Transportation Research Part E Logistics and Transportation Review · 2020 · 38 citations

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Implications of the Product Quality Differentiation on the Platform's Distribution Contracts

Pengwen Hou, Ziyan Zhen, Bo Li · IEEE Transactions on Engineering Management · 2021 · 36 citations

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